• 5 million+ people took part
• 110+ cities & towns participate, DaanUtsav reaches rural India too
• 1100+ events- volunteering, donation, awareness, fundraising, collection
• 1700+ schools, 450+ colleges participate
• Over 1000+ companies participate
In 2015, DDB Mudra Group and ad filmmaker Piyush Raghani did their bit towards Daan Utsav by ‘giving’ time and talent pro bono to conceptualise and produce these two lovely short films, free of cost. You can watch the other here.
#DaanUtsav (earlier called the Joy of Giving Week) is India’s ‘festival of giving’. Launched in 2009, the festival is celebrated every year – commencing on Gandhi Jayanti – from October 2 to 8. From auto rickshaw drivers to CEOs, school children to celebrities, homemakers to opinion leaders and media personnel, millions of people from all walks of life come together during this week to give their time, money, resources, or skills back to society.
They do this by creating or participating in events of their choice. A giving event could be as simple as a family taking out their maid’s children for an ice-cream party, or as large as a ‘Gift Compassion’. The latter is an event that has over 10,000 schoolchildren every year across India making and exchanging gifts with their peers from different socio-economic backgrounds.
As millions of Indians gear up to celebrate India's festival of giving, here's hoping you're all set to sport the #happydot this year! All you have to do, is a simple act of giving between Oct 2-8, sport a "HappyDot" (smiley) on your finger and share what you did on the social media with a selfie, and the hashtag #happydot!
You can simply draw a smiley on the inside of your thumb and share your #HappyDot selfies on your own social media handles or on our Facebook Page.
You can now post your #DaanUtsav event here, and let everyone know what you are planning! Posting your event online allows others to join in, helps people know what is happening in their city and above all, inspires many others to figure out how they too can get people to celebrate India's festival of giving!
So go ahead and post your event now!